What is content writing?
Generally, after listening to this word, our minds are content writing, writing articles, or blog posts. But if you ask me, it is vastly more than that.
Content writing is not limited to the email newsletter, advertisement, landing pages, and web content, etc.
If you are writing about any topic, whether it is on paper or your blog, it is known as content writing. And if you are promoting any product or services from your article, this is known as content marketing.
You may be thinking about how much money you can make from content writing? And How will you get work at the start?
Let me tell you something, and there is no limit to how much you can earn from content writing. It depends on your niche and skills in writing content.
If you want to know how much revenue people make, I suggest you go on Fivrr.com and search Content writing services. You will get a good idea about it.
Now the next question comes, how you will get work, don’t worry about it, I will tell you later in this detailed guide.
How to become a content writer in India.
Content writing is not rocket science, and if you know how to deliver your ideas to others in the form of text, then content writing is for you.
You need to know the basic English Grammar and a laptop to write, that’s all. In this guide, I will also suggest to you some other premium tools, which will help you write your copy, but I think you must have the essential things to start.
Let me ask one thing, do you ever consider someone for any work or services?
If someone recommends the person or the company is well known to you, then you only ask about the pricing, but if the person is new, then the first thing you will ask about his previous work.
Isn’t it? The same thing will happen here, wherever you go for work, the first thing the person will ask you about your previous work.
Believe me, if you have some work to show, then the chances of cracking the deal increase up to 90%. Now you may ask me how I can build my portfolio for my content writing work.
The simple step is to start a blog.
Step 1 Start a blog.
I always say that your blog is your identity. If you know how to write content and want to earn money, your blog is the best way to market your skills and experience and make money.
To start a blog, you need two things one is a domain name, and the other is web hosting. Your domain name is the name of your blog that will become your brand name after the continuous work of few years.
If you are looking for excellent and fast web hosting, my personal choice is Hostinger web hosting. And it is quick and affordable and even offers free domain. It costs just 30 dollars per year, including a free domain and web hosting for one year.
You can connect your domain name with your web hosting and install a WordPress script from your host’s cPanel and start your blog.
Starting a blog includes many concepts such as themes, plugins, and publishing your content. Before you create your blog, I highly recommend you research your niche wisely infect. In 2021 I recommend you start a micro-niche blog.
As you installed your blog on WordPress, the next important thing is to publish content on your blog. The simple rule of Blogging is to publish more and more quality content to the user and earn more money.
If you do not know how to write your first blog post, you must check out my detailed guide on 11 Easy Rules Of How To Write Your First Blog Post in 2021.
As you publish enough content on your blog, you have to show us your portfolio to your clients.
Step 2 Learn On-Page SEO and Keyword Research.
If you have a blog, I can consider that you have completed this part of keyword research and on-page SEO. But my goal is to mention this skill separately is quite different but related to content writing.
95% of clients you will get from different platforms will ask you to write for their blog or website. And if you want to get these clients, they want you to do advanced keyword research and write SEO-friendly Articles.
After all, they all want to rank on Google and convert sales and leads. On-Page SEO of your article can be done quickly with the help of plugins such as Yoast and Rankmath.
But I have seen many new bloggers who follow these plugins instructions to make their article 100% On-Page Optimized and stuff the keyword repeatedly, making the article less radiable and less user friendly.
According to Search Engine Journal, “Search engines’ main goals include giving the user the best answers to what users are looking for.”
Always keep in mind, writing an excellent copy means it must be user-friendly and engaging, and On-page Seo does not mean keyword stuffing. It must be done in the right way.
Keyword Research is the next important thing you must learn for content writing or content marketing services. Whether you are writing content for your blog or running advertisement campaigns, keyword research is required.
If you know how to find a low competition keyword, you are halfway to rank your blog post in Google for multiple keywords.
Step 3 Answer Questions on Quora.
“On 11th November 2019, Quora reached over 61 Million of question posted along with over 108 Million answers”. From the number itself, you can understand the potential of Quora.
You can create your Profile and post questions and answers over quora and build your Profile.
You can also share your quora Profile with your clients and earn extra bucks by writing content for their Quora profiles.
Similarly, you can create your profile on different platforms such as Facebook, Instagram and Twitter, and LinkedIn profiles.
As you created your portfolio with your blog and different social media handles, the next step comes to find potential clients for your content marketing services.
Step 4 Create Gigs on Fiverr.
The best way to get clients is the freelancing websites such as Fiverr and Upwork. You can create your gigs and write cover letters to get potential clients for your services.
The stronger the Profile you create on these platforms, the more advantage you will have on these platforms. Here your portfolio and your social profiles will help.
For Upwork and freelencer.com, you have to bid on the projects, but you have to publish gigs Fiverr on Fiverr.
People will come to you for content services on Fiverr, while on other websites, you have to bid on projects. For gigs, you also have to do keyword research and optimize your gig with your keyword that will help you to get impressions on your gigs and impressions= clicks and clients.
The following way to get content writing work is Facebook. There are thousands of groups and pages which allow you to promote your content writing services free. You need to join them and publish your ad.
Note- Some group owners may not allow you, but you can contact them and ask them for few bucks.
How to become a content writer in India
Bonus Content -[How to become a content writer in India].
Go through blogs related to your niche.
If you want to succeed in this field, I highly recommend working on a specific niche. The main reason is that no one can know about all the topics. If you follow a particular place, it will give you results within less time.
It will help you create clients and help your blog grow faster, and develop your audience.
To know more about it, you can check out the blogs related to your niche, type “your niche + blog” on Google.
Understand the search intent of the query.
To write an excellent copy and rank your blog post on Google is very important. The search intent of the keyword decides the content of the copy. If you can not understand the search intent of your keyword, you will lose sales and traffic.
For example, you have a keyword Facebook login, and you are writing a blog post on it, how much traffic you will get for that keyword if ranked in Google.
On the other hand, if you write about the query; How to login into Facebook, the chances of getting traffic are much higher than the previous query.
So Search intent of the query is the next important thing after keyword research in Blogging.
Publish Unique content.
If you want to become a content writer, the one rule you must follow, then you must publish your content. If you believe in techniques such as article spinning or copying other’s content, then my friend, content writing is not for you.
Always publish your content. Your content must be unique as google can find out whether the published content is unique or plagiarized.
You can use different premium tools such as Grammarly, Quetext, and Simple Content Pro to write content.
Grammarly will help you to resolve all your grammatical errors along with the punctuations.
Simple Content pro will help you optimize your content with the top 10 ranking page keywords, so you rank higher for more than one keyword, and Quetext will help you find out the plagiarism of your content.
Verdict- [How to become a content writer in India]
Becoming a content writer is not a difficult task if you know the right strategy. Developing skills such as content writing requires some basic things such as Communication Skills, Grammar, and some other advanced tools and techniques of keyword research and On-page Seo.
You can follow any book or Youtube videos and learn basic English to write content and communicate to your clients easily for communication skills.
You may ask me can I do content writing in local or regional language, the answer is yes, but you will limit yourself to that language only. After all, you have to communicate with your clients in English only.
So English is a must for content writing. At least it would be best if you understood basic English.
To write an excellent copy, you should know how to write a user-friendly article. To develop such skills, you can consider one book on Copywriting, “The Adweek Copywriting Handbook by Joseph Sugarman.”
Joseph Sugarman is the worlds leading copywriter in print media, and he shared his years of experiences and knowledge within his book. He teaches us how to design an excellent copy and 30+ emotional triggers with different successful ads examples of print media.
How to become a content writer in India?
I hope you have all of your answers regarding becoming a content writer and starting content writing services. Even after reading the complete guide, you have any doubts regarding content writing, you can tell me in the comments.
If you have any suggestions or the topic you want me to explain, please share them in the comments section. Also, subscribe to our newsletter for more valuable information regarding Passive income and digital marketing.